Green Jeans for Target?

(Photos: Ads for Rogan Gregory's "socially responsible" fashion line Edun)

Women's Wear Daily reported today that American denim designer Rogan Gregory has created a Target collection. Whether it is for their Go! International program or another project remains unclear.
Gregory is the creative force behind several fashion lines: Rogan Jeans (upwards of $300, Madonna loves them), Loomstate (organic clothing), A Litl' Betr (love this line) and a "fashion with a cause" collaboration with Bono called Edun (fair-trade focused, organic fabrics.)