Target Couture Beats Forever 21 Couture

So Forever 21 (my current favorite cheap-clothes addiction) finally launched it's much-hyped Twelve By Twelve "demi-couture" collection today. These are my picks:

So these are cute, but man. All in all, it's pretty boring. Hype was not lived up to. Why?
a.) I know this is fall/winter, but where's the fucking color? Eggplant is not enough!
b.) 32" shoulder to hem? And you're calling that a dress? Am I a midget? If you know me, you're aware that I'm no stranger to the butt-grazing realm of retro styling. But if you're trying to show us sophisticated, and charging more for it, then at least make something we can wear to a workplace somewhere other than "the corner."
c.) Some pieces are a little too "runway/outer space." (see below)

The bubble dress looks like you're pregnant with alien spawn that will drop out of your ass, the skirt is something your grandmother would wear if she was a whore, the coat looks like a Glad bag cinched with rubber bands, and the last dress looks literally stolen from wardrobe on the set of Star Trek: Voyager. Not impressed F21!
Target's Proenza Schouler and Patrick Robinson collections may have sucked, but Libertine and Alice Temperley are two hits in a row. They seem to have the edge on this label for the time being.